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Hydrate Your Skin for a Cause

This year esmi has joined the conversation for Breast Cancer Awareness Month in October. 


Taking a step back to reflect and learn more about breast cancer for yourself or someone you love is possible when we can raise our voices and help spread the word. The esmi team are committed to supporting breast cancer awareness and actioning change using what we know best - skincare! 


If you are an avid user of our Hyaluronic Hydrating Serum you know how it can help and heal dehydrated skin. That’s why we wanted to hydrate for a cause and create a Limited Edition Hyaluronic Hydrating Serum (using the breast cancer signature pink colour of course) to raise awareness and donations for the National Breast Cancer Foundation — the leading national organisation in raising money specifically for breast cancer research. 


What is Breast Cancer Awareness Month?

If you haven’t heard, Breast Cancer Awareness Month provides an opportunity for Australians to learn more about breast cancer disease and acknowledge how it can affect those with breast cancer and their support network. 


Breast cancer is the most common cancer for Australian women besides skin cancer (your little reminder to wear daily SPF). Chances are you or someone you know has had experience dealing with breast cancer as a patient or as a support person.


Even though breast cancer is common, survival rates are improving year on year with 89% of those diagnosed surviving for 5 years or more as a prognosis. This is largely due to awareness campaigns like Breast Cancer Awareness Month which teaches Australian women the importance of regular screenings and visiting the doctor when something doesn’t feel quite right. This month also highlights the importance of education and research in this space which can lead to more efficient treatments and support for those diagnosed with breast cancer. 


But, what can I do to help? You can donate directly to the National Breast Cancer Foundation or share social media resources and messaging. Or, you can see why esmi’s support for Breast Cancer Awareness Month is a little more fun. 


Why Donate Through esmi?

Our team has created a Limited Edition version of our best-selling Hyaluronic Hydrating Serum! And, the best part? It’s pink of course!


Each purchase of our Limited Edition serum includes a $5 donation by esmi and a $5 donation by you to the National Breast Cancer Foundation. Plus you receive hydration goodness to combat all types of skin concerns — dry, oily, sensitive and pigmentation. Together you and your favourite skincare brand (esmi!) can aid in raising awareness for breast cancer this month. 


Help Us Reach Our $30,000 Goal!

If you’re a lover of our Hyaluronic Hydrating serum and need a top-up or someone who wants to try it for the first time, there’s no better way than to donate! Help us reach our $30,000 goal to donate to the National Breast Cancer Foundation. 


Hydrate for a cause and treat yourself to this beautiful Limited Edition Hyaluronic Hydrating serum here.


Want to add more Skin Treats to your day? Shop our whole range of Skin Treats to mix and match with our Limited Edition serum to create a balanced routine that targets your skin concerns.