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Let's Chat About esmi's Anti-Ageing Serums

As we age, the quest for youthful, radiant skin becomes a priority for many of us. Fortunately, we have taken the science of anti-ageing skincare to the next level with our powerful range of anti-ageing serums. 

The differences between our anti-ageing serums 

Let's delve into the remarkable features of three of our standout products: the Golden Anti-Ageing Serum, Ageless Hyaluronic Serum, and Afterglow Rejuvenating Bakuchiol.

The power of Peptides & Vitamin C

Product spotlight: Golden Anti-Ageing Serum

The Golden Anti-Ageing Serum is a true game-changer when it comes to combatting ageing concerns. This potent formula combines the benefits of peptides and Vitamin C to target a wide range of issues that arise with ageing skin.

Peptides are powerful amino acid compounds that play a crucial role in stimulating collagen production. By including peptides in this serum, it ensures that your skin receives the necessary support to diminish fine lines and wrinkles, resulting in a smoother, more youthful complexion.

Vitamin C is renowned for its ability to brighten the skin and reduce the appearance of dark spots and hyperpigmentation. By including this ingredient, the Golden Anti-Ageing Serum helps restore your skin's natural radiance, leaving it looking revitalised and fresh.

Your everyday hydration hero

Product spotlight: Ageless Hyaluronic Serum

An everyday essential in the fight against ageing, the Ageless Hyaluronic can do no wrong. Enriched with broad-spectrum Hyaluronic Acid and peptides, this serum works wonders to promote collagen production and hydrate your skin.

Hyaluronic Acid is a natural humectant that attracts and retains moisture in the skin, making it an ideal ingredient for maintaining skin hydration. Combined with peptides, it helps smooth out fine lines and prevent muscle contractions, effectively minimizing the appearance of expression lines.

By incorporating the Ageless Hyaluronic Serum into your daily skincare routine, you can enjoy plumper, more supple skin that's better equipped to fight the signs of ageing.

Embrace the power of bakuchiol

Product spotlight: Afterglow Rejuvenating Bakuchiol

The Afterglow Rejuvenating Bakuchiol is a unique addition to the esmi collection. This serum is designed to be used over water-based serums, and it boasts the extraordinary properties of Bakuchiol.

If you're already a fan of retinol, you'll be thrilled to know that Bakuchiol can enhance its effectiveness. Bakuchiol is a plant-derived, natural alternative to retinol. It is highly effective in reducing skin discolouration and the appearance of fine lines and wrinkles. By incorporating Bakuchiol into the Afterglow Rejuvenating Bakuchiol, it provides a gentle yet potent solution for those seeking a retinol alternative.

A trio of power

The beauty of these serums lies not only in the individual benefits of each product but also in their compatibility for combined use. They can be used harmoniously together to form the ultimate anti-ageing solution.


Whether used individually or in combination, these serums are sure to elevate your skincare routine and help you achieve the youthful, radiant skin you deserve. Embrace the power of anti-ageing serums and take charge of your skin's journey to timeless beauty.