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How and When to Double Cleanse Your Face

We’re sharing how to double cleanse your skin for a deep yet gentle cleanse. Most skin types, especially if you wear makeup and have oily, congestion-prone skin, will benefit from a double cleanse.

What does it mean to double cleanse?

This double cleansing method uses a cream cleanser. The first cleanse helps remove makeup, SPF, and any impurities. The second cleanse clears any remaining residue from within the pores.

How to double cleanse

So, how to double cleanse your face, exactly? By cleansing with a gentle cream cleanser not once, but twice!

Step 1: Use a Cream Cleanser

Splash your skin with lukewarm water and massage a cream cleanser into damp skin with clean fingers.

Rinse with lukewarm water and pat dry with a clean, soft face cloth.

Why choose a cream cleanser? They’re ideal for a double cleanse as they’re formulated with ingredients to help the skin retain moisture, like plant-based oils, and maintain the skin’s important oil / water balance.

Avoid double cleansing with a strong gel-based cleanser or foaming face wash. Even a single cleanse with a strong product can leave the skin stripped of oils and moisture. A double cleanse will do even more damage!

The Uncomplicated Cleanser is a great choice. All skin types will love this cream cleanser - especially mature, dry, and sensitive skin.


Step 2: Cleanse again. Consider a cleanser with actives for the second cleanse

It really is that simple for your double cleanse routine; simply repeat the first step. After the first cleanse, most of the daily build up (SPF, makeup, dirt, etc) will be washed away but a second cleanse makes sure all impurities are removed.

You might like to consider a cleanser with active ingredients for the second step. The actives in esmi Uncomplicated Cleanser range help target different skin concerns. With makeup and SPF out of the way, the active ingredients can better penetrate your skin.


The Uncomplicated Cleanser Plus Anti-Redness

Suited to: Sensitive skin prone to redness and inflammation.

The Uncomplicated Cleanser Plus Anti-Ageing

Suited to: All skin types dealing with fine lines, wrinkles, and loss of elasticity. 

The Uncomplicated Cleanser Plus Brightening

Suited to: All skin types prone to dullness, hyperpigmentation and uneven skin tone.

The Uncomplicated Cleanser Plus Charcoal

Suited to: Oily and combination skin types prone to acne, congestion, and large pores.

Finally, rinse away with lukewarm water. You might like to use the esmi Microfibre Face Cleansing Mitt to remove all traces of product residue.

Follow with a Skin Treat facial oil or moisturising lotion of your choice.

Who should double cleanse?

Most skin types, especially oily, congestion-prone skin, will benefit from the double cleanse process we’ve shared above.

Now you know how to double cleanse, when should you do it?

You can double cleanse in your morning and evening routine. If you’ve worn makeup and SPF during the day, a double cleanse will help remove all traces of product.

In the morning, it helps remove excess oil, sweat and bacteria that has accumulated on your skin overnight. Plus, it’s a great way to remove any residue from night time products and prep your skin for makeup!

View The Uncomplicated Cleanser range. Reach out to our esmi skin team if you have any questions about the right choice for your skin! 

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